Google vs. Yahoo Essay Example | Topics and Well Written Essays - 3000 words

Google vs. Yahoo - Essay Example From this study it is clear that Microsoft and Yahoo like companies are currently struggling to compete effectively with Google. Only Facebook and Apple Inc are causing problems to Google at present. However, with the help of innovative business strategies and business alliances, Google is bouncing back strongly. For example, many of the smartphone manufactures such as Samsung and LG are using Google’s operating system. Moreover, the acquisition of Motorola by Google is a big threat to the smartphone manufacturers. Many people believe that Google will definitely enter into the smartphone manufacturing market in near future itself. Google Books is the online book store established by Google recently to challenge Amazon whereas Google plus is the social network established by Google to challenge Facebook.This paper highlights that Google is offering stiff challenges to all major IT companies whereas Yahoo is struggling to survive in the market. Organizational structure, culture, management styles, leadership and business philosophies of Google and Yahoo are entirely different. While Google’s business strategies are meeting big success, same thing cannot be said about Yahoo. This business report analyses the organizational structure, design, management and leadership styles in Google and Yahoo.  Unlike other companies, it is hard to explain Google’s organizational structure in few words. It is difficult to categorize Google’s organizational structure in functional or matrix organizational structures.  ... Microsoft and Yahoo like companies are currently struggling to compete effectively with Google. Only Facebook and Apple Inc are causing problems to Google at present. However, with the help of innovative business strategies and business alliances, Google is bouncing back strongly. For example, many of the smartphone manufactures such as Samsung and LG are using Google’s operating system. Moreover, the acquisition of Motorola by Google is a big threat to the smartphone manufacturers. Many people believe that Google will definitely enter into the smartphone manufacturing market in near future itself. Google Books is the online book store established by Google recently to challenge Amazon whereas Google plus is the social network established by Google to challenge Facebook. In short, Google is offering stiff challenges to all major IT companies whereas Yahoo is struggling to survive in the market. Organizational structure, culture, management styles, leadership and business philo sophies of Google and Yahoo are entirely different. While Google’s business strategies are meeting big success, same thing cannot be said about Yahoo. This business report analyses the organizational structure, design, management and leadership styles in Google and Yahoo. Organizational structure and design Google Unlike other companies, it is hard to explain Google’s organizational structure in few words. It is difficult to categorize Google’s organizational structure in functional or matrix organizational structures. Google’s organizational structure is made up of different shareholders. Even though Sergey Brin and Larry Page are the actual owners of this company, Larry Page seems to be